Williamsburg, Va. — Broad Street Realty has broken ground on Midtown Row, a mixed-use redevelopment in Williamsburg.
The firm is transforming Williamsburg Shopping Center and the adjoining Monticello Shopping Center, which it acquired in 2017 for $13.3 million and $4.2 million, respectively. The project will include ground up construction, as well as renovations. At full build-out, Midtown Row will feature 233,047 square feet of retail, including 56,243 square feet of new retail; up to 628 apartment units; 6,319 square feet of office space; and a $3 million streetscape improvement, developed in partnership with the City of Williamsburg. Earth Fare is the first tenant to break ground at the former Monticello Shopping Center. The Fletcher, N.C.-based organic grocer is expected to open this June or July. Ace Peninsula Hardware, a division of Ace Hardware, will relocate within Midtown Row by the fall. Other restaurants and businesses that already exist in the shopping center, including Sal’s by Victor, the ABC Store and Food Lion, plan to remain in the new development, according to local media reports. Broad Street Realty will deliver Midtown Row in phases between this year and 2020.