Today’s Pricing Strategy is a Mix of Art, Science

There will always be a tug-of-war between retail buyers and sellers — or, really, buyers and sellers of any kind. Both parties want to achieve the best price, but that number looks quite different depending on their side of the

 

NewMark Merrill: Prop Tech Solutions to Retail Challenges

Shopping center developers, owners and managers are using property technology (prop tech) to make sense of a wealth of new, retail-generated data to create an ongoing, positive experience for customers. Sandy Sigal, president and CEO of NewMark Merrill, explains that geofencing and phone

 

Pylot™: Digital Platform Streamlines Commercial Real Estate Marketing

Commercial real estate retail marketers today must navigate an increasingly complex marketing landscape. How can they identify the right tools and technologies necessary to scale their marketing presence efficiently across locations? Many people talk a good game about the benefits

 

Moreno Valley Fosters Business Success

The City of Moreno Valley is located in Southern California in the Inland Empire, one of the fastest growing regions in the United States. The residence of over 217,000 people and growing by 3.5 percent every year, the city is

Elevate Commercial Real Estate Retail Marketing with Digital Platforms

By Angela Sweeney, executive director of Pylot™, a digital platform from Imaginuity Commercial real estate retail marketers today must navigate an increasingly complex marketing landscape. How can you identify the right tools and technologies necessary to scale your marketing presence